One platform. Every stage of the coaching arc.

FrontlineIQ brings together coaching, conversation intelligence, product knowledge, and performance insights in one flexible platform for in-person sales teams.

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How it works

Two editions. Add AI capabilities as you grow.

CORE EDITION

Ramp

Launch AI coaching for your sales team in two weeks. No IT. No data integration required.

CORE EDITION

Coaching OS

Connect AI sales coaching to sales performance with the full suite of AI sales coaching capabilities.

OPTIONAL ADD-ON

Product Knowledge

Deliver product knowledge and instant answers where selling happens.

OPTIONAL ADD-ON

Conversation Intelligence

Turn every real customer conversation into a client record, a coaching report, and floor intelligence.

Compare Ramp and Coaching OS

Most teams start with Ramp: launch in two weeks with zero integration, then unlock the full Coaching OS when they connect their data. Here's how they compare.

Swipe to compare both editions →

Capabilities	Ramp Launch in two weeks. Zero integration.	Coaching OS Everything in Ramp, plus your performance data.
Practice and skill building
AI Role-Play with Theo, voice based	✓	✓
Scenarios and personas built from your sales playbook	✓	✓
Practice with a peer, scored on the same framework	✓	✓
Session scorecards with strengths and one improvement	✓	✓
Searchable transcripts and session playback	✓	✓
Coaching operations
Behavior library built from your training content	✓	✓
Behavior assignment and mastery tracking	✓	✓
Practice-based goals, no sales data required	✓	✓
Manager visibility dashboard	✓	✓
Engagement alerts on low activity or declining scores	✓	✓
KPI-linked goals tied to real sales performance		✓
AI-recommended coaching priorities per rep		✓
Performance and revenue
Real-time KPI dashboards		✓
Daily sales activity capture		✓
Commission and earnings visibility for reps		✓
Executive dashboards and regional comparisons		✓
Revenue attribution and business impact analytics		✓
Conversation Intelligence
Client recaps after every customer conversation	Add-on	Add-on
Conversation coaching on real conversations	Add-on	Add-on
Floor intelligence for managers	Add-on	Add-on
Practice-to-floor performance loop	Add-on	Add-on
Product Knowledge
Product lessons and quizzes	Add-on	Add-on
Catalog-grounded answers on the floor	Add-on	Add-on
Catalog-grounded AI role-play	Add-on	Add-on
What it takes to launch	Your playbook. No integration, no IT.	POS, CRM or DMS connected via secure API or SFTP, set up in parallel with your Ramp launch.

Conversation Intelligence and Product Knowledge are add-on capabilities, available on either edition.

How it works for different roles

Step 1

Learn what you sell, before you sell it

Short lessons and quizzes on your products and your playbook, assigned to you and tracked, so you walk onto the floor ready. Mid-conversation, ask Theo a product question and get a fast answer sourced from your company's real catalog.

Step 2

Practice it until it sticks

Run a voice role-play with Theo on your real scenarios and personas, or scrimmage with a teammate or your manager. Both are scored the same way. Every session ends with a scorecard: the exact phrases you nailed, and the one thing to work on next time.

Step 3

Watch it show up in your results

After each real customer conversation you get a recap: who you spoke with, the products they explored, and your follow-up actions. That conversation is scored on the same framework as your practice, so you can see your improvement build week over week.

Role-play feedback with strengths and next coaching habit

Coaching report from real customer conversations

Step 1

Learn what you sell, before you sell it

Step 2

Practice it until it sticks

Step 3

Watch it show up in your results

Step 1

Set the focus for each rep

FrontlineIQ recommends the one behavior or metric that will unlock each rep, and shows you the reasoning behind it. Accept it or set your own goal. Attach behaviors from your own playbook library, assign the lessons and practice that support them, and you have a coaching plan per rep in minutes.

Step 2

Coach without having to be everywhere

Assign role-plays the AI scores for you, or run a scrimmage where you play the customer and the AI evaluates it on the same framework. Floor Intelligence shows what guests are exploring across your floor, where conversations stall, and which objections are trending this week.

Step 3

See whether the coaching actually worked

Track goal completion, behavior mastery, quiz results, and practice against real-floor performance for your whole team on one scorecard. Alerts flag the reps who need you, so your next 1:1 starts with evidence instead of a hunch.

Manager daily recap with coaching priorities and team patterns

Dashboard showing team sales close rates with Satoshi K. at 65%, Heather S. at 62%, and Arturo P. at 59%, highlighting an 8% team improvement since coaching.

Step 1

Set the focus for each rep

Step 2

Coach without having to be everywhere

Step 3

See whether the coaching actually worked

THE COACHING LOOP

One closed loop. Every stage connected.

Grounded in your playbook and your product catalog.

One shared scorecard.Across practice and real conversations.

Product Knowledge

Learn your catalog

Practice

Role-play, AI or peer

Perform

Conversation Intelligence

Measure

Performance Intelligence

Coach

The one behavior

See what our customers say

KATE SPADE

“Our Stylists were literally dancing at launch. This is now the tool we can't live without”

Victoria Santoriello

VP Customer Experience, Kate Spade

NEBRASKA FURNITURE MART

“Our teams spend twenty minutes per week for 11% more sales, that's very powerful!”

Ethan Stover

Chief Retail Officer, Nebraska Furniture Mart

“Our Stylists were literally dancing at launch. This is now the tool we can't live without”

Victoria Santoriello

VP Customer Experience, Kate Spade

“Our teams spend twenty minutes per week for 11% more sales, that's very powerful!”

Ethan Stover

Chief Retail Officer, Nebraska Furniture Mart

“Sales associates love FrontlineIQ because they can quickly see their commissions and exactly which skills will drive their results. It’s easy to use, intuitive, and something they actually enjoy logging into every single day.”

Mark Westman

Sr. Director Business Development

Manager's perspective

"FrontlineIQ is nothing like any coaching tool I’ve ever used before. It’s been really great, especially for our newer sales professionals to be able to elevate their performance very quickly."

Derek East

Sr Director Business Development
The Dufresne Spencer Group

“This is a complete game changer”

Jory Solomon

Director Training & Development

“With FrontlineIQ, reps can practice their craft anytime; even on a Tuesday at 2 o’clock when the floor is quiet.”

Jim Mather

VP of Sales

“We wanted a platform that could identify gaps and guide coaching. That’s exactly what FrontlineIQ does. It shows how even small improvements can unlock big opportunities.”

Mark Dufresne

CEO, The Dufresne Group

How Ashley Transformed Sales Coaching with FrontlineIQ

Executive's perspective

"Before FrontlineIQ, coaching cut corners. Now it’s structured, fact-based, and better for everybody."

Kevin Hook

President, Ashley Canada

One platform. Every stage of the coaching arc.

Two editions. Add AI capabilities as you grow.

Ramp

Coaching OS

Product Knowledge

Conversation Intelligence

Compare Ramp and Coaching OS

How it works for different roles

Learn what you sell, before you sell it

Practice it until it sticks

Watch it show up in your results

Learn what you sell, before you sell it

Practice it until it sticks

Watch it show up in your results

Set the focus for each rep

Coach without having to be everywhere

See whether the coaching actually worked

Set the focus for each rep

Coach without having to be everywhere

See whether the coaching actually worked

One closed loop. Every stage connected.

Product Knowledge

Practice

Perform

Measure

Coach

See what our customers say

Transform sales coaching with AI that drives your team’s performance

Product

Who we serve

Company

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