Ai coaching & SALES ENABLEMENT

Turn every conversation into revenue growth

FrontlineIQ is the AI coaching platform built for in-person sales teams: the only one that connects practice, real customer conversations, and coaching intelligence in a single solution.
A store manager and sales associate discuss coaching on the showroom floor.
FrontlineIQ coaching action: Coach on closing.

Bring up monthly payment options earlier in the conversation.

Theo, your FrontlineIQ AI sales coach, waving.

Designed to empower every sales role for success

Stop guessing what to improve

No more drowning in metrics or generic training. FrontlineIQ helps you focus on specific behaviors and practice until it sticks. This will have the biggest impact on your results.

Results through Role-Play

Practice your real scenarios by voice, solo with Theo or with a teammate, and get a scorecard every time.

AI-Guided Coaching Priorities

One behavior at a time, chosen from your own performance, with the reasoning shown.

Know your products cold

Short lessons before the shift, instant answers on the floor; all grounded in your real catalog.
A sales rep helping a client in a dealership.

Coach with focus and confidence

Spend less time buried in dashboards and more time coaching where it matters. FrontlineIQ helps pinpoint behaviors that will unlock performance for each rep; so you know exactly where to focus.

AI Coaching Priorities

See which reps need support, how they are practicing, and where coaching can have the biggest impact on performance.

Peer-to-Peer Role-Plays

Play the customer in a live scrimmage; AI scores it on the same framework as solo practice, and hands you the coaching opportunity.

Floor Intelligence & Performance Tracking

See what guests are exploring across your floor, where conversations stall, and how your team is tracking against goal, without sitting through a single recording.
A manager seeing sales dashboard to see who to coach on what to be more impactful.

Proof that coaching pays off

FrontlineIQ links performance improvements directly to coaching activities, giving leaders the clarity they need to scale what works and eliminate what doesn't. A true way to measure the ROI of coaching.

Link coaching investment to tangible business results

See how targeted coaching drives revenue growth for each rep across your entire organization.

Reduce turnover with a stronger coaching culture

Reps who see clear progress and targeted development stay longer and perform at higher levels.
A regional manager reviewing multi store performance using FrontlineIQ dashboard.

Trusted by leading sales teams in retail, home furnishings and more

Dormez Vous
Ashley furniture
Sunglass Hut
Kate Spade
Caterpillar
Home Furniture Plus Bedding
City Home
Sleep Country
Home Zone
Ashley Furniture Industries
Dufresne
Gallery Furniture
Dormez-vous
Kimbrell's
Kensington Furniture & Mattress
1915 Co.
Nebraska Furniture Mart

THE COACHING LOOP

One closed loop. Every stage connected.

Grounded in your playbook and your product catalog.

One shared scorecard.Across practice and real conversations.
01

Product Knowledge

Learn your catalog

02

Practice

Role-play, AI or peer

03

Perform

Conversation Intelligence

04

Measure

Performance Intelligence

05

Coach

The one behavior

For every industry where performance depends on people

Car dealership advisor supported by AI sales coaching platform

Dealerships & Service Centers

Supercharge your sales, fixed ops and F&I teams with coaching that drives profit

Who it’s for: Service advisors, sales reps, F&I managers, dealership GMs.

What we solve: Clear coaching focus in high-volume environments, faster onboarding, and higher close rates in financing and upsell conversations.

Learn more
Bank branch representative guided by AI-powered coaching assistant

Branches & Brokerages

Coach branch, insurance, and mortgage teams to deliver better client outcomes

Who it’s for: Branch representatives, mortgage officers, insurance brokers, call center managers.

What we solve: Stronger client conversations, compliance-aligned coaching, and higher product cross-sell per customer.

Learn more
Furniture showroom associate using AI sales coaching to increase revenue

Home & Appliance Centers

Coach appliance experts, home furnishings consultants, and installation experts to deliver more high‑value sales

Who it’s for: Appliance and furniture sales reps, showroom managers, store associates, regional sales leaders.

What we solve: Coaching that helps reps guide customers through complex, high-consideration purchases. More consistent upselling of warranties and add-ons, faster ramp time for new associates, and measurable lift in close rates for big-ticket items.

Learn more
Retail associate helping customer checkout with AI coaching insights

Stores & Showrooms

Coach sales associates and store managers to deliver consistent retail performance

Who it’s for: VPs Sales & Ops, district/regional managers, store managers, floor associates.

What we solve: Consistent coaching across multiple stores, reduced turnover, and measurable lift in conversion and basket size.

Learn more
Sales person helping a client in front of a telecom kiosk

Wireless Outlets & Kiosks

Coach wireless reps to close more activations, upgrades, and accessory sales

Who it’s for: Wireless sales reps, kiosk associates, store managers, and regional leaders.

What we solve: Coaching gaps in fast-paced environments where activations, upgrades, and accessory sales happen quickly. FrontlineIQ gives managers visibility into missed opportunities and equips reps to handle objections, explain plans clearly, and upsell with confidence.

Learn more
A quick-service restaurant shift manager coaches a team member at the counter.

Quick Service Restaurants

Coach every shift for better guest conversations

Who it’s for: Counter and drive-through teams, shift managers, franchisees, and multi-unit operators.

What we solve: Build menu knowledge, practice helpful add-on recommendations, and give managers a clear coaching focus for every shift.

Book a QSR demo

The numbers tell the story

$2,100

In incremental sales per rep per week

86%

Weekly active use

15%

Sales lift

36%

Reduced employee turnover

2 weeks

To deploy with Ramp

Packed with the tools you need to make coaching work

Product Knowledge

Lessons and quizzes before the floor, sourced answers on it, all from your real catalog.

Structured coaching

A behavior library and manager workflow that make coaching consistent, not anecdotal.

See what our customers say

KATE SPADE

“Our Stylists were literally dancing at launch. This is now the tool we can't live without”

Victoria Santoriello

VP Customer Experience, Kate Spade

NEBRASKA FURNITURE MART

“Our teams spend twenty minutes per week for 11% more sales, that's very powerful!”

Ethan Stover

Chief Retail Officer, Nebraska Furniture Mart

“Our Stylists were literally dancing at launch. This is now the tool we can't live without”
Victoria Santoriello
VP Customer Experience, Kate Spade
Victoria Santoriello
“Our teams spend twenty minutes per week for 11% more sales, that's very powerful!”
Ethan Stover
Chief Retail Officer, Nebraska Furniture Mart
Ethan Stover
“Sales associates love FrontlineIQ because they can quickly see their commissions and exactly which skills will drive their results. It’s easy to use, intuitive, and something they actually enjoy logging into every single day.”
Mark Westman
Sr. Director Business Development
Mark Westman
Manager's perspective
"FrontlineIQ is nothing like any coaching tool I’ve ever used before. It’s been really great, especially for our newer sales professionals to be able to elevate their performance very quickly."
Derek East
Sr Director Business Development
The Dufresne Spencer Group
Derek East
“This is a complete game changer”
Jory Solomon
Director Training & Development
Jory Solomon
“With FrontlineIQ, reps can practice their craft anytime;  even on a Tuesday at 2 o’clock when the floor is quiet.”
Jim Mather
VP of Sales
Jim Mather
“We wanted a platform that could identify gaps and guide coaching. That’s exactly what FrontlineIQ does. It shows how even small improvements can unlock big opportunities.”
Mark Dufresne
CEO, The Dufresne Group
Mark Dufresne
How Ashley Transformed Sales Coaching with FrontlineIQ
Executive's perspective
"Before FrontlineIQ, coaching cut corners. Now it’s structured, fact-based, and better for everybody."
Kevin Hook
President, Ashley Canada
Kevin Hook

See what our customers say

KATE SPADE

“Our Stylists were literally dancing at launch. This is now the tool we can't live without”

Victoria Santoriello

VP Customer Experience, Kate Spade

NEBRASKA FURNITURE MART

“Our teams spend twenty minutes per week for 11% more sales, that's very powerful!”

Ethan Stover

Chief Retail Officer, Nebraska Furniture Mart

“Our Stylists were literally dancing at launch. This is now the tool we can't live without”
Victoria Santoriello
VP Customer Experience, Kate Spade
Victoria Santoriello
“Our teams spend twenty minutes per week for 11% more sales, that's very powerful!”
Ethan Stover
Chief Retail Officer, Nebraska Furniture Mart
Ethan Stover
“Sales associates love FrontlineIQ because they can quickly see their commissions and exactly which skills will drive their results. It’s easy to use, intuitive, and something they actually enjoy logging into every single day.”
Mark Westman
Sr. Director Business Development
Mark Westman
Manager's perspective
"FrontlineIQ is nothing like any coaching tool I’ve ever used before. It’s been really great, especially for our newer sales professionals to be able to elevate their performance very quickly."
Derek East
Sr. Director Business Development, The Dufresne Spencer Group
15%
Sales lift
“With FrontlineIQ, reps can practice their craft anytime;  even on a Tuesday at 2 o’clock when the floor is quiet.”
Jim Mather
VP of Sales
Jim Mather
“We wanted a platform that could identify gaps and guide coaching. That’s exactly what FrontlineIQ does. It shows how even small improvements can unlock big opportunities.”
Mark Dufresne
CEO, The Dufresne Group
Mark Dufresne
86%
Weekly active use by sales team
Executive's perspective
"Before FrontlineIQ, coaching cut corners. Now it’s structured, fact-based, and better for everybody."
Kevin Hook
President, Ashley Canada
Kevin Hook